Meta, Google and TikTok Ads Management
We have spent ad budget from our own pocket; that is where we learned which number is real and which is dashboard decoration. We are an official partner on Meta, Google, TikTok and Snapchat: accounts set up by platform rules, measurement wired correctly, campaigns managed by cash collected.
What is included
- 01
Account and measurement set-up
Ad accounts, pixel and server-side measurement, conversion events and catalogue connection set up correctly; no phantom sales.
- 02
Strategy and budget plan
Which platform, which goal, how much budget; a target cost derived from your margin structure.
- 03
Campaign set-up and management
Meta, Google (search, shopping, YouTube), TikTok and Snapchat campaigns; weekly optimisation, scaling winners, closing losers.
- 04
Creative and content
Ad images, video and copy; creative fatigue tracked, replacements ready.
- 05
Monthly report and decision call
Spend, orders, returns and cash collected in one table; every month we discuss what we did and what comes next.
Our approach
- 01
Cash collected is what counts
Not the sales a dashboard shows, but what remains after returns and refused cash-on-delivery orders.
- 02
Measurement verified on the server
Order events go from the server with a single identifier; duplicates and lost events are prevented.
- 03
Transparency, not guarantees
No platform guarantees sales and neither do we. Our promise: you see where every unit of budget went.
What sets the price
Ads management works on a monthly service fee; the ad budget is paid to the platforms from your own account and is separate from our fee.
- Number of platforms managed
- Monthly ad budget and number of campaigns
- Creative production needs: images, video, copy
- Current state of measurement and catalogue set-up
- Reporting frequency and meeting model
How it proceeds
Four steps. At each one, what we need from you and what you get from us is clear in advance; no surprises.
-
1
Discovery and account audit
Existing accounts, measurement and past results reviewed; margin structure and target cost discussed.
-
2
Set-up
Measurement, catalogue, audiences and campaign structure built; first creative set prepared.
-
3
Launch and optimisation
Campaigns start; weekly optimisation and creative refresh.
-
4
Reporting and scaling
Monthly report and decision call; winning campaigns scaled, budget increased step by step.
Frequently asked
Let’s talk about your ads
Tell us what you sell and your monthly budget; we will audit your accounts and discuss the first step the same business day.
01What does your official partner status give us?
We are in the Meta Business Partner, Google Partner, TikTok Marketing Partners and Snapchat Advertising Agencies programmes. That means accounts set up by platform rules, access to support channels and early command of new products; not a ranking or sales guarantee.
02Is the ad budget included in your fee?
No. The ad budget is paid to the platforms from your account; our monthly fee is separate and shown separately in the quote.
03How much budget should we start with?
It depends on your margin structure and target cost; we calculate it in discovery. Testing with a small budget and scaling the winner beats burning a large budget from the start.
04How will we see results?
A monthly report puts spend, orders, returns and cash collected in one table; since the ad accounts are in your name, you can look any time yourself.
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